The Cotton Bowl and the Orange Bowl are struggling to attract fans, and it's becoming increasingly evident that the traditional college football bowl season is in serious jeopardy. While the beloved Pop-Tarts Bowl might still hold a special place, many other bowl games are facing significant challenges. With the advent of an expanded College Football Playoff (CFP), interest in these lesser matchups has dramatically declined. This shift has been exacerbated by the transfer portal, which has altered team rosters significantly, leading to many players—starters, backups, and key contributors—opting out of bowl games. Despite players now being able to earn income through name, image, and likeness rights, those declaring for the NFL Draft are also choosing to skip these games to avoid injury risks.
Attendance figures illustrate this waning enthusiasm quite clearly. Take for instance the LA Bowl featuring the Washington Huskies against the Boise State Broncos; the stadium was noticeably empty, with tens of thousands of seats unfilled. While not every bowl game has experienced such stark emptiness, most lack the allure of a strong tradition, a compelling opponent, or any intriguing storyline, resulting in minimal excitement surrounding the majority of the schedule.
You might expect that the playoff games themselves would be immune to these issues. After all, these matchups typically carry higher stakes compared to regular bowl games, and they often feature prominent programs with large followings. Additionally, many of these games are held at historic venues, such as the Rose Bowl, often referred to as 'The Granddaddy of Them All' for its rich history and significance.
However, recent ticket data reveals that even the playoff is encountering difficulties in drawing crowds. On social media, a user identified as "GFed" highlighted that ticket prices for the New Year's Day playoff games are startlingly low, much lower than one might expect.
Historically, the Rose Bowl sells out every year, with ticket prices often soaring well above face value, especially when major teams like the USC Trojans or iconic Midwestern schools such as Ohio State, Michigan, or Penn State are involved. This year, however, even with big-name teams like Indiana and Alabama participating, the lowest ticket prices have plummeted to around $120—shockingly lower than they were nearly two decades ago.
Moreover, there is a real possibility that both the Cotton Bowl and Orange Bowl will not sell out this season. Tickets for these crucial playoff games can be found in the $50-$80 range, making them cheaper than many regular-season home games for prominent programs. This is particularly surprising for the Cotton Bowl, given the substantial fanbases of teams like Miami and Ohio State.
So, what’s driving this decline in attendance? As the aforementioned social media post suggests, it is incredibly challenging for fans to travel across the country week after week to support their teams. For instance, should Alabama advance through the playoffs, they would have to journey from Norman to Pasadena, then onto Atlanta and Miami. Such a demanding travel schedule is simply impractical for most fans.
Oregon supporters face an even tougher situation. After hosting a home playoff game in the first round, their travel itinerary would take them from Eugene to Miami, then Atlanta, and back to Miami. Given that the vast majority of Ducks fans reside on the West Coast, making these repeated trips to the South is a tough sell.
This logistical challenge represents a significant hurdle for the playoff system, unlike in other sports. In leagues such as the NFL, MLB, NHL, and NBA, playoff games generally take place at the teams' home venues, aside from the Super Bowl. However, to maintain the historic prestige of the Orange Bowl, Sugar Bowl, Cotton Bowl, and Rose Bowl, college football has opted for a neutral site approach.
Unfortunately, this model isn't proving effective. Previously, these games drew large crowds because they were the only significant events fans needed to attend. Ohio State fans only had to travel to Pasadena, while Oregon fans had a singular destination, such as Dallas. Now, however, the situation has become a convoluted mess, and dwindling interest underscores just how unsustainable this format is.
To remedy this, hosting one more round of games at home stadiums could be beneficial. Yet, it’s difficult to envision the major bowl games relinquishing opportunities for marquee matchups. Thus, we find ourselves with empty seats and less vibrant crowds.
What do you think about the current state of college football bowl games? Do you believe a return to home stadiums for playoff games might reinvigorate interest, or is it time to rethink the entire bowl system? Your thoughts could spark an important discussion—feel free to share your opinions!